TAHAMI ONLINE™ » Digital Marketing » SEO Solutions » Keyword Research

UNLOCK YOUR DIGITAL POTENTIAL WITH POWERFUL KEYWORD INSIGHTS

Name: TAHAMI ONLINE™ Digital Agency
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Connecting with your target audience, driving organic traffic, and boosting your online presence with smart key phrase Exploration.

If you don’t stay ahead of your competitors
and achieve remarkable results, You don’t pay!

STAY AHEAD OF THE CURVE WITH DATA-DRIVEN KEYWORD RESEARCH

Before diving into the SEO types, you need to understand the concept of the keywords or key phrases research.

SEO is not about getting any visitors to the site. SEO is all about searching the phrases or words that people use to find relevant information, products, services, or your business. You want to attract people who need what you sell and can become leads, and later, customers. Nonetheless, that’s possible only if it ranks for the keywords that potential customers would use when searching. Otherwise, there is neither chance they would ever find your business, nor your website appear at the top of the search results.

As we mentioned above, Most SEO campaigns begin with keyword research.

Here are some stats about how people are searching on Google:

94.74% of keywords get 10 monthly searches or fewer.
0.0008% of keywords get more than 100,000 monthly searches.
Around 8% of search queries are phrased as questions.
15% of all Google searches have never been searched before.
91.45% of search volumes in Google Ads Keyword Planner are overestimated.
Google Ads Keyword Planner overestimates search volumes 54.28% of the time.
46.08% of clicks in Google Search Console go to hidden terms.

WHAT KEYWORD SHOULD I USE AT THE BEGINNING?

Keyword research helps you identify keywords that appeal to a target audience and expand the reach of your content. When you use keyword research tools, it helps you identify what kinds of content users are looking for on any given topic.

When selecting keywords, you should also keep the purpose of your website in mind. LONG TAIL KEYWORDS get your content recognised faster and rank better for people searching for your product. also,
this helps to establish your authority on search engines and get ranked easier for seed keywords. In addition, Opt for TRANSACTIONAL KEYWORDS if the main intention is sales, or INFORMATIONAL KEYWORDS if your website aims to provide readers with important information.

There are many keyword research tools available in the market, each with its own set of features and capabilities. We will choose the best tool which delivers the best outcome for your business.

You can find some of the most popular keyword research tools among digital marketers below. However, we will pick the best tools based on your requirements to deliver shocking results.

Ahrefs
SEMrush
Ubersuggest
Free Keyword Research Tool
Google Keyword Planner
SECockpit
Keywords Everywhere
Moz
KeywordTool.io
KWFinder

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OUR TRUSTWORTHY SEO PARTNSERS
IN SUCCESS

We utilise the best SEO Tools like SEMrush, Moz, GTmetrix, etc. to audit your current SEO situation and enhance your digital presence, attracting and converting more qualified leads. By integrating your search campaign with required essential platforms for your growth, we can achieve long-term results and a significant performance boost.

VISIBILITY IS KEY
AMPLIFY YOUR BRAND WITH SEO

Once the right keywords have been identified, businesses can then optimise their website and online content to include those keywords in strategic places, such as the Title Tags, Meta Descriptions, Headers, Blogs and throughout the content.

We are here to do all the hard work in the right way and facilitate all necessary tasks and processes

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SEO FRAMEWORK

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COMPETITOR ANALYSIS

To stay ahead of your competition, it's crucial to develop strong competitor analysis strategies. This involves collecting information about the products, services, sales, and marketing strategies of other businesses in your industry.

TECHNICAL SEO

Improve your website's visibility and usability by implementing Technical SEO best practices that optimise your website. This makes it easier for search engines like Google and Bing to crawl and index your site effectively.

ON-PAGE SEO

Enhance your website's visibility through On-Page SEO and technical improvements. This enables search engines to better understand your content and determine if it aligns with what someone is searching for.

OFF-PAGE SEO

Impact your website rankings within search engine results pages with Off-Page SEO activities. These primarily involve building backlinks from other reputable sites to increase your site’s authority and trustworthiness.

BACKLINKS

Expand your brand awareness, trustworthiness, and boost your Google rankings by selecting high-quality and reputable backlinks. This strategy can lead to increased web traffic and improved online visibility.

MOBILE SEO

Optimise your website for mobile users to capture more than 58% of searches on Google and Bing. This strategy could significantly boost your website's visibility and drive more traffic to your site.

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Become a leader in selling your products or services with an advanced eCommerce SEO strategy. This approach boosts traffic and sales by enhancing your visibility in search engine results, attracting more potential customers.

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Stay ahead of the curve and drive sustainable growth for your organisation in Australia with enterprise SEO services. This approach helps retain market share and boosts visibility in a competitive market.

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SEO TOOLS

Boost sales and attract more customers by using a local SEO strategy to connect with your neighbourhood. This method helps more local customers find you, increasing your presence in the area.

LEAD GENERATION SEO

Attract and capture high-quality leads for your business with a specialised lead generation SEO strategy. Without quality leads, your business might not grow as fast and could fall behind competitors.

CONTENT STRATEGY

Quality content is at the heart of your SEO strategy. It plays an important role in boosting organic traffic, engaging with your target audiences, and driving sustainable growth for your business.

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FAQs
ABOUT KEYWORD RESEARCH IN SEO

TAHAMI ONLINE'S
EXPERT ANSWERS

What is Keyword Research in SEO?

Keyword Research is the process of identifying and analysing terms that people enter into search engines, helping businesses understand what their audience seeks.

How does Keyword Research shape online success?

By targeting relevant and high-volume keywords, businesses can drive organic traffic, enhance visibility, and align with user intent.

How does TAHAMI ONLINE™ conduct Keyword Research?

We adopt a holistic approach, intertwining industry insights, cutting-edge tools like SEMrush, Mangool and a deep understanding of client objectives to uncover high-potential keywords.

What tools are essential for effective Keyword Research?

While many tools exist, platforms like Google Keyword Planner, Ahrefs, SEMrush, and Moz are among the top choices for comprehensive insights.

How do long-tail keywords influence SEO?

Long-tail keywords, while less common, can drive targeted traffic, as they often align closely with specific user intent, leading to better conversion rates.

What is the significance of search intent in Keyword Research?

Search intent refers to the reason behind a user's search query. Understanding search intent helps you create content that meets the user's needs, leading to higher satisfaction and better SEO performance.

How do you prioritise keywords for optimisation?

Keywords are prioritised based on relevance, search volume, competition level, intent and their alignment with business objectives.

What is the role of competitor analysis in Keyword Research?

Studying competitors reveals gaps in your own strategy and unveils keywords that might have been overlooked but are crucial for industry relevance.

Why is it important to update keyword strategy regularly?

Search trends evolve. Regular updates ensure you remain aligned with current user behaviour, maintaining high visibility and relevance.

How are localisation and Keyword Research linked?

Localisation considers regional language nuances and search behaviours. It ensures that keywords resonate with specific local audiences, maximising regional impact.

What challenges exist in Keyword Research, and how can they be navigated?

From ever-changing algorithms to the rise of voice search, keyword research faces many challenges. Staying updated, using advanced tools, and continuous learning are keys to success.

How can businesses benefit from TAHAMI ONLINE™'s Keyword Research expertise?

Our dedicated team melds technology, experience, and insights to craft keyword strategies that propel businesses to the forefront of search engine results.

How does keyword research impact content strategy?

Keyword research informs content creation by identifying the terms and topics that are most relevant to your audience, ensuring your content is both useful and discoverable.

What is the role of keyword mapping in SEO?

Keyword mapping involves assigning keywords to specific pages on your website, ensuring each page is optimised for targeted search terms and improving overall site structure.

How do seasonal trends affect keyword strategy?

Seasonal trends can influence search behaviour. Adjusting your keyword strategy to reflect these trends can capitalise on peak search times and boost visibility.

How does user behaviour analysis enhance keyword research?

Analysing user behaviour helps understand what keywords lead to conversions, enabling more effective targeting and optimisation strategies.

What is the difference between informational and transactional keywords?

Informational keywords are used by searchers looking for information, while transactional keywords indicate a readiness to purchase or take action.

How can voice search optimisation be integrated into keyword research?

Voice search often involves natural language queries. Optimising for conversational phrases and questions can enhance visibility in voice search results.

What is the importance of keyword difficulty in selecting keywords?

Keyword difficulty measures how hard it is to rank for a term. Balancing high-volume keywords with lower competition can create a more effective SEO strategy.